Using tailored imagery including headshots, your workspace, your creative process, and your tools of the trade, we will help you TELL your story, CONNECT with your ideal customers, and GROW your business.
Check out these 5 Advantages of Creating a Personal Brand, and we know you will see the tremendous value that results from investing in creating your brand, instead of letting life create it for you.
We all have a story to share, and it's uniquely ours. No one else owns our story. Almost every one of your customers wants to know you as a person, and each one definitely wants to like and trust you. Sharing your story automatically creates an open doorway for your customers and clients to form a relationship with you, share how great you are with others, and become loyal to your brand.
Through the process of Creating a Personal Brand, you are in control of how to use your story to create an image that your customers and clients can identify with. You choose who your target customer is and tailor your brand to reach them. This makes all your advertising so much more relevant to your target customer! Every image hits home. Every image tells part of our story or puts our personality on display. Every image reveals your confidence, passion, and success (whether you have experienced it yet or not.) In a nutshell, we will be creating beautiful, eye-catching images that attract the type of customers and clients you want to do business with.
How are you different than others who offer the same type of service, product, etc? There are hundreds of brands like Scentsy, Beachbody, and Pure Romance (and SO MANY more) who provide their consultants with marketing material. Don't get us wrong...that's great. The only problem with that is most people are happy to sit back and use only that company/brand created content, while thousands of other consultants use the SAME images and content. See where we're going? You can't set yourself apart if you look IDENTICAL to all your competitors.
THREE words... INTENTIONAL IMAGERY + MARKETING.
If you want to experience success in your business, you MUST have a plan. By combining personal branding images with a marketing plan that tells your story, your ideal customers will see you as a shining beacon in a storm. Why? You have intentionally created every piece of your marketing with an exact purpose.
Jason and I have YEARS and YEARS of experience in photography and marketing. We have consulted with many companies on how to improve their brand and processes. When you SUPERSIZE your brand, you are internalizing your commitment to succeed. When you make the decision to go big or go home and add to that a commitment to creating (and maintaining) a brand your customers and clients can identify with AND marketing it correctly, you will succeed and become a force to be reckoned with in your chosen area of business.
Personal Branding creates a professional image. Instead of your business looking like it's your hobby, potential customers will take you seriously. Why? Because YOU have made a COMMITMENT to be a professional. They aren't concerned about you disappearing in the night after they have given you their business time and time again, because you have created an image, a dialogue that says, "I'm your go-to, and I'm here to stay."
There are hundreds of easy ways you can use to try and create a professional brand image, but there are many facets involved and it begins with professional imagery that is tailored to your brand. Random selfies created without intention or professional guidance won't cut it.
Those who crave success and make a commitment to creating a long-lasting brand are those who are far more likely to reach their business goals.
If you are ready to invest in yourself and your business, click the link below.